YITH WooCommerce Color and Label Variations Premium is a professional extension that replaces standard WooCommerce select dropdowns with visual icons, custom images, and dynamic color swatches. With over 16,743 customers and a 4.5/5 rating, it is a leading solution for improving product variation clarity. The plugin ensures customers can identify available sizes, materials, and colors the moment they land on a product page.
WPExclusive members get access to Color and Label Variations as part of a full plugin and theme library — plans from $9.99/month. See the full YIThemes collection →
What Is YITH WooCommerce Color and Label Variations Premium?
YITH WooCommerce Color and Label Variations Premium is developed by YIThemes and is a ecommerce plugin for WordPress. It has been a staple in the WooCommerce ecosystem for years, helping store owners move away from restrictive text-based selection menus. It belongs to the ecommerce category on WPExclusive, alongside other tools for improving conversion rates and user experience.
The plugin solves the visual gap in standard WooCommerce setups where users must click a dropdown just to see if a specific color is available. Color and Label Variations is built for shops selling apparel, jewelry, or any variable goods that benefit from visual previews.
YITH WooCommerce Color and Label Variations Premium Features
The feature set is built around providing immediate visual feedback for product attributes like size, color, and texture.
Advanced Attribute Swatches
Color and Label Variations allows you to create global color options using HEX codes or specific images. For products with complex aesthetics, you can use bicolor swatches to represent items with two dominant colors. This level of detail helps users choose the right material or pattern without needing to read through text descriptions in ecommerce environments.
Shop and Archive Page Integration
Unlike the standard WooCommerce limit of showing variations only on single product pages, the plugin can display swatches directly on the Shop and category pages. You can precisely choose which attributes to show on these archive pages, such as displaying colors while keeping size selections restricted to the product detail page. This speeds up the browsing process for returning customers.
Enhanced Tooltips and Descriptions
The plugin includes a customizable tooltip system that triggers when a user hovers over an option. These tooltips can display the attribute name or even a separate preview image, such as a localized close-up of a fabric texture. You can also configure the plugin to show attribute descriptions directly on the product page for added technical detail.
In-Cart Variation Editing
A specialized feature allows customers to edit their selected attributes directly from the shopping cart page. By enabling a modal window for cart edits, users can change a size or color without deleting the item and navigating back to the product page. This functionality is essential for reducing cart abandonment in busy stores.
Pricing
The retail price for a single site license is $79.99 per year. Check current pricing on the Color and Label Variations sales page — WPExclusive members access it as part of their plan.
| Plan | Price | Sites | Includes |
|---|---|---|---|
| Single Site License | $79.99/year | 1 Site | Updates & Support |
| WPExclusive Membership | From $9.99/month | Unlimited | Color and Label Variations + full library |
For developers managing multiple sites, a WPExclusive membership covers Color and Label Variations plus hundreds of other plugins and themes — usually less than one premium license.
Latest Version
The current version is 3.17.0. The plugin receives regular updates to maintain compatibility with the latest versions of WordPress and WooCommerce. WPExclusive updates plugin files promptly after each release.
How to Install
- Download the Color and Label Variations .zip from your WPExclusive member account
- In WordPress: Plugins → Add New → Upload Plugin
- Select the .zip and click Install Now → Activate
- Navigate to YITH → Color and Label Variations to configure global swatch styles
- Go to Products → Attributes to assign specific colors or images to your existing product terms
Use Cases
Fashion and Apparel Stores
Clothing retailers use this plugin to show actual fabric colors and textures using the ecommerce swatches feature. Instead of a text list for “Navy Blue,” users see a high-resolution swatch of the specific dye used.
Custom Furniture and Materials
Shops selling furniture can upload images of wood grains, upholstery patterns, or metal finishes. Customers can toggle between oak, walnut, or pine and see the product image gallery update dynamically to match their selection.
Jewelry and Small Goods
For items like rings or necklaces where gemstone shape and metal type (Gold, Rose Gold, Silver) are critical, the plugin provides a visual menu that makes these high-value choices clear and attractive.
Agencies and Developers Managing Multiple Client Sites
Agencies can standardize their product layouts across various client stores using a single membership. WPExclusive provides the GPL version for unlimited deployments, making it cost-effective for portfolio-wide management.
Pros and Cons
✅ Strengths
- Seamless integration with other YITH plugins like Ajax Product Filter and Wishlist
- Ability to show separate image galleries for every product variation
- High customization of tooltip animations, colors, and positioning
⚠️ Limitations
- Known layout conflicts with specific Avada theme custom templates that override default WooCommerce hooks
- Does not include independent inventory management features for variations
- Developer auto-updates require an active license key. WPExclusive publishes updates manually when new versions are released.
Is YITH WooCommerce Color and Label Variations Premium GPL Licensed?
Yes. YITH WooCommerce Color and Label Variations Premium is distributed under the GNU General Public License (GPL) — the same license that governs WordPress itself. GPL gives any user the legal right to use, study, share, and redistribute the software. This is the legal framework that makes WPExclusive’s membership model possible.
WPExclusive distributes 100% original, unmodified files — the same release the developer publishes. No injected code, no alterations, no security risks.
Get YITH WooCommerce Color and Label Variations Premium on WPExclusive
WPExclusive membership starts at $9.99/month, $87/year, or $149 lifetime — giving you YITH WooCommerce Color and Label Variations Premium plus every plugin and theme in the library, on unlimited sites.
Explore the full YIThemes collection → or browse all WordPress plugins →
Frequently Asked Questions
What does YITH WooCommerce Color and Label Variations Premium do?
YITH WooCommerce Color and Label Variations Premium is a ecommerce plugin used to transform standard dropdown menus into interactive swatches. Color and Label Variations improves store usability by showing actual colors, labels, and images for product variations.
Is YITH WooCommerce Color and Label Variations Premium free?
A limited free version exists on WordPress.org, but features like Shop page swatches and custom image galleries are exclusive to the Premium version. WPExclusive offers the full version for $9.99/month.
What is the latest version of YITH WooCommerce Color and Label Variations Premium?
The current stable release is version 3.17.0. The plugin is actively maintained — WPExclusive members always receive the most current release.
How much does YITH WooCommerce Color and Label Variations Premium cost?
The retail price is $79.99 per year. Via WPExclusive, it is included in plans from $9.99/month.
Is it legal to use YITH WooCommerce Color and Label Variations Premium via WPExclusive?
The plugin is GPL licensed, which explicitly permits redistribution. WPExclusive provides original, unmodified files — fully within GPL terms.
Can I show color swatches on the Shop archive page?
Yes, Color and Label Variations allows you to choose exactly which attributes appear on the Shop and category pages. You can toggle this on or off in the plugin general options.
