WooCommerce Page Builder is a specialized WPBakery Page Builder add-on that enables developers to create custom layouts for every part of an online store without writing code. With over 4,946 sales on CodeCanyon, it serves as a robust solution for designing unique shopping experiences. This plugin is essential for developers who need to move beyond standard theme constraints to build high-converting ecommerce sites.
WPExclusive members get access to WooCommerce Page Builder as part of a full plugin and theme library — plans from $9.99/month. See the full DawnThemes collection →
What Is WooCommerce Page Builder?
WooCommerce Page Builder is developed by DawnThemes and is a ecommerce plugin for WordPress. Launched over 10 years ago, it has maintained a consistent presence as a top-selling design extension on the Envato marketplace. It belongs to the ecommerce category on WPExclusive, alongside other tools for store optimization and site management.
The plugin solves the problem of rigid, hard-coded WooCommerce templates by making every store page editable via a drag-and-drop interface. It is specifically designed for creative digital publishers and professional web developers who need to add custom elements like video, slideshows, and unique multimedia to product displays.
WooCommerce Page Builder Features
This layout tool provides a complete suite of specialized elements and shortcodes specifically tuned for modifying the core WooCommerce user experience.
Complete Store Page Customization
The plugin allows for the creation of unique shop pages, single product pages, and complex product archives. You can apply specific templates to individual products or entire categories, providing granular control over the store’s visual hierarchy. This makes it one of the most versatile WordPress ecommerce plugins for layout design.
Advanced Checkout and Account Builders
Beyond the storefront, the plugin includes builders for the Cart, Checkout, and Thank You pages. It also features a builder for the My Account area, including states for both logged-in and before-login views. Developers can add custom fields to the My Account section, such as text areas, dates, dropdowns, and checkboxes to gather specific customer data.
Deep Plugin Compatibility
The plugin integrates with widely used extensions including WooCommerce Memberships, Subscriptions, and Bookings. It also supports German Market, Germanized, and YITH WooCommerce Wishlist, ensuring that legal and functional modifications remain intact. Compatibility extends to major themes like Divi, Avada, Salient, and Woodmart, allowing it to function as a universal layout engine.
Pricing
The plugin is available as a premium-only product with two primary licensing tiers on CodeCanyon. The Regular License is priced at $34 for use on a single site, while the Extended License costs $199 for redistributed end products.
| Plan | Price | Sites | Includes |
|---|---|---|---|
| Regular License | $34 | 1 Site | 6 Months Support |
| Extended License | $199 | 1 Site | Redistribution rights |
| WPExclusive Membership | From $9.99/month | Unlimited | WooCommerce Page Builder + full library |
For developers managing multiple sites, a WPExclusive membership covers WooCommerce Page Builder plus hundreds of other plugins and themes — usually less than one premium license.
WooCommerce Page Builder – Latest Version
The current version is 3.4.5, which recently added settings for container wrapping in archive templates. WPExclusive updates plugin files promptly after each release.
How to Install?
- Download the WooCommerce Page Builder .zip from your WPExclusive member account
- In WordPress: Plugins → Add New → Upload Plugin
- Select the .zip and click Install Now → Activate
- Ensure WPBakery Page Builder is installed and active, as this plugin operates as an add-on
- Navigate to the plugin settings panel to enable custom templates for your Shop, Cart, or Checkout pages
WooCommerce Page Builder Use Cases
Customizing the Product Display for Niche Stores
Store owners selling complex items often find standard layouts insufficient for displaying technical specifications or high-resolution galleries. The plugin allows them to insert 3-column layouts, video wrappers, and custom meta fields directly into the product template. This flexibility is common in elite WordPress ecommerce plugins used for high-end retail.
Optimizing the Checkout Flow for Conversions
Default checkout pages are often cluttered or lack trust signals, leading to cart abandonment. Developers use this plugin to insert trust badges, customized login forms, and simplified layouts to improve the user experience. By modifying the checkout and thank you pages, stores can better guide customers through the final stages of the journey.
Agencies and Developers Managing Multiple Client Sites
Agencies frequently need to rapidly deploy unique designs across different client stores without building themes from scratch. Using the plugin’s template override system, they can copy the templates folder to any active theme for consistent styling. An WPExclusive membership eliminates per-site licensing costs, making these high-end customizations profitable even for small projects.
WooCommerce Page Builder vs Alternatives
| Feature | WooCommerce Page Builder | Elementor Pro | Divi Builder |
|---|---|---|---|
| Primary Engine | WPBakery Add-on | Standalone Builder | Standalone/Theme |
| Shop Builder | Included | Included | Included |
| Starting Price | $34 | $59 | $89 |
| Available on WPExclusive | ✅ Yes | ❌ | ❌ |
Browse the full ecommerce plugins on WPExclusive →
Pros and Cons
✅ Strengths
- Supports custom templates for every core WooCommerce page including Cart and Checkout
- Deep compatibility with major third-party extensions like WooCommerce Bookings and Subscriptions
- Extensive library of dedicated shortcodes for product imagery, ratings, and pricing units
- Ability to override templates via the theme folder for advanced developer workflows
⚠️ Limitations
- Requires WPBakery Page Builder to be installed as it is not a standalone builder
- Template performance depends on the efficiency of the WPBakery elements used
- Developer auto-updates require an active license key. WPExclusive publishes updates manually when new versions are released.
Is WooCommerce Page Builder GPL Licensed?
Yes. WooCommerce Page Builder is distributed under the GNU General Public License (GPL) — the same license that governs WordPress itself. GPL gives any user the legal right to use, study, share, and redistribute the software. This is the legal framework that makes WPExclusive’s membership model possible.
WPExclusive distributes 100% original, unmodified files — the same release the developer publishes. No injected code, no alterations, no security risks.
Get WooCommerce Page Builder on WPExclusive
WPExclusive membership starts at $9.99/month, $87/year, or $149 lifetime — giving you WooCommerce Page Builder plus every plugin and theme in the library, on unlimited sites.
Explore the full DawnThemes collection → or browse all WordPress plugins →
Frequently Asked Questions
What does WooCommerce Page Builder do?
WooCommerce Page Builder is a layout extension that allows users to design custom templates for WooCommerce shop, cart, and checkout pages using WPBakery. It enables drag-and-drop customization for the entire shopping experience without coding. It is built for developers and merchants who need unique store designs.
Is WooCommerce Page Builder free?
This is a premium-only plugin with no free version available on the WordPress repository. Users can access the full version through a WPExclusive membership plan starting from $9.99/month.
What is the latest version of WooCommerce Page Builder?
The current version is 3.4.5, which includes updates for compatibility with modern WooCommerce order storage. WPExclusive members always receive the most current release.
How much does WooCommerce Page Builder cost?
The standalone plugin costs $34 for a regular license on CodeCanyon. Via WPExclusive, it is included in plans from $9.99/month.
Is it legal to use WooCommerce Page Builder via WPExclusive?
WooCommerce Page Builder is GPL licensed, which explicitly permits redistribution. WPExclusive provides original, unmodified files — fully within GPL terms.
What are the best alternatives to WooCommerce Page Builder?
The best alternatives are Elementor Pro and Divi Builder, which offer standalone ecommerce building capabilities. All are available on WPExclusive within the same membership.
