Ninja Forms IntelligenceWP is a specialized extension designed to provide complete Google Analytics integration for WordPress forms. It eliminates the complex process of manual event tracking setup by automating the connection between form submissions and visitor data. Professional marketers use this add-on to turn form engagement into actionable intelligence.
WPExclusive members get access to IntelligenceWP as part of a full plugin and theme library — plans from $9.99/month. See the full Ninja Forms collection →
What Is Ninja Forms IntelligenceWP?
Ninja Forms IntelligenceWP is developed by Ninja Forms and is a analytics plugin for WordPress. It belongs to the analytics category on WPExclusive, alongside other tools for tracking user behavior and conversion rates. The extension specifically bridges the gap between Ninja Forms submissions and Google Analytics reporting.
This extension solves the problem of tedious manual event tracking configuration and broken scripts. It is designed for website administrators who need reliable data without writing custom JavaScript or tweaking complex Google Analytics settings.
Ninja Forms IntelligenceWP Features
The feature set is built around automating the flow of submission data directly into the Google Analytics dashboard.
Global Event and Goal Tracking
IntelligenceWP creates and tracks form submissions globally as an Event straight out of the Setup Wizard. Users can easily toggle these settings to register as Goals within their analytics property. This ensures that every form interaction on the site is accounted for from the moment of activation.
Per-Form Configuration
For more granular control, the extension adds Google Analytics tracking as an action directly within the form builder. Users can create new Events or Goals on a per-form basis. This is particularly useful for differentiating between generic contact forms and high-value lead generation sequences in the forms category.
Advanced Conversion Metrics
The extension allows for specific tracking of form views versus actual submissions. Users can set specific values for conversion goals within the action window. These metrics provide deeper insights into form performance and abandonment rates across different devices and traffic sources.
Pricing
Check current pricing on the IntelligenceWP sales page — WPExclusive members access it as part of their plan.
| Plan | Price | Sites | Includes |
|---|---|---|---|
| Single Extension | $29.00 | 1 Site | 1 Year Updates/Support |
| WPExclusive Membership | From $9.99/month | Unlimited | IntelligenceWP + full library |
For developers managing multiple sites, a WPExclusive membership covers IntelligenceWP plus hundreds of other plugins and themes — usually less than one premium license.
Latest Version
The plugin receives regular updates to maintain compatibility with the latest versions of WordPress and Google Analytics. WPExclusive updates plugin files promptly after each release.
How to Install
- Download the IntelligenceWP .zip from your WPExclusive member account
- In WordPress: Plugins → Add New → Upload Plugin
- Select the .zip and click Install Now → Activate
- Run the included Setup Wizard to connect your Google Analytics account
- Configure global tracking or add individual Google Analytics actions to your existing forms
Use Cases
Marketing Campaigns and Lead Tracking
Agencies use this for precise analytics tracking during paid campaigns. By setting up conversion goals for specific landing page forms, they can accurately measure return on ad spend without manually implementing code snippets.
Optimization of User Experience
Site owners can identify high-friction points by comparing form views to completed submissions. This data informs changes in form length or field requirements to increase conversion rates across the site.
Agencies and Developers Managing Multiple Client Sites
Managing various Google Analytics accounts across dozens of client websites becomes manageable. Using WPExclusive allows agencies to deploy professional tracking tools across their entire portfolio while maintaining separate data streams for each client.
vs Alternatives
| Feature | IntelligenceWP | Gravity Forms GA Add-on | Formidable GA Tracking |
|---|---|---|---|
| Setup Wizard | ✅ Yes | ✅ Yes | ✅ Yes |
| View vs Submit Stats | ✅ Yes | ❌ No | ❌ No |
| Starting Price | $29.00 | $159.00 (Pro Bundle) | $199.00 (Business) |
| Available on WPExclusive | ✅ Yes | ✅ Yes | ✅ Yes |
Browse the full analytics plugins on WPExclusive →
Pros and Cons
✅ Strengths
- Automated setup wizard removes the need for manual JavaScript coding
- Supports both Event and Goal tracking within the standard WordPress dashboard
- Granular control allows for specific conversion values per form
⚠️ Limitations
- Primarily focused on Google Analytics and does not support third-party tracking like Meta Pixel
- Requires the core Ninja Forms plugin to be installed and active
- Developer auto-updates require an active license key. WPExclusive publishes updates manually when new versions are released.
Is Ninja Forms IntelligenceWP GPL Licensed?
Yes. Ninja Forms IntelligenceWP is distributed under the GNU General Public License (GPL) — the same license that governs WordPress itself. GPL gives any user the legal right to use, study, share, and redistribute the software. This is the legal framework that makes WPExclusive’s membership model possible.
WPExclusive distributes 100% original, unmodified files — the same release the developer publishes. No injected code, no alterations, no security risks.
Get Ninja Forms IntelligenceWP on WPExclusive
WPExclusive membership starts at $9.99/month, $87/year, or $149 lifetime — giving you Ninja Forms IntelligenceWP plus every plugin and theme in the library, on unlimited sites.
Explore the full Ninja Forms collection → or browse all WordPress plugins →
Frequently Asked Questions
What does Ninja Forms IntelligenceWP do?
Ninja Forms IntelligenceWP is an extension that connects your forms to Google Analytics for automated conversion tracking. IntelligenceWP creates Events and Goals based on submission data to provide marketing insights without code.
Is Ninja Forms IntelligenceWP free?
IntelligenceWP is a premium extension. While Ninja Forms core is free, this specific add-on requires a purchase or a WPExclusive membership starting from $9.99/month.
What is the latest version of Ninja Forms IntelligenceWP?
The plugin is actively maintained — WPExclusive members always receive the most current release as soon as it is provided by the developer.
How much does Ninja Forms IntelligenceWP cost?
Retail pricing is $29 for a single site license. Via WPExclusive, it is included in plans from $9.99/month.
Is it legal to use Ninja Forms IntelligenceWP via WPExclusive?
The plugin is GPL licensed, which explicitly permits redistribution. WPExclusive provides original, unmodified files — fully within GPL terms.
What are the best alternatives to Ninja Forms IntelligenceWP?
The Gravity Forms Google Analytics Add-on and Formidable Forms GA tracking are standard alternatives. All are available on WPExclusive within the same membership.
