EDD Per Product Notifications Addon is a specialized extension for Easy Digital Downloads that allows store owners to define specific email recipients for sale notifications on a per-product basis. This addon enables granular control over who receives purchase alerts depending on which item was sold. It ensures that relevant stakeholders, such as product creators or specific department leads, stay informed without cluttering a primary admin inbox.
WPExclusive members get access to Per Product Notifications as part of a full plugin and theme library, with plans starting from $9.99/month. See the full Easy Digital Downloads collection →
What Is EDD Per Product Notifications Addon?
EDD Per Product Notifications Addon is developed by Easy Digital Downloads and is an ecommerce extension for WordPress. It belongs to the ecommerce category on WPExclusive, alongside other tools for digital store management. The plugin solves the problem of generic site-wide notifications by allowing administrators to route sale alerts to different email addresses for every individual download.
This is particularly useful for multi-author stores or businesses where different team members manage specific product lines. It eliminates the need for manual forwarding of receipts to vendors or partners who need to be notified of their specific sales in real-time.
EDD Per Product Notifications Addon Features
The feature set is built around providing flexible communication channels for digital transactions within an Easy Digital Downloads environment.
Granular Recipient Management
The plugin adds a dedicated meta box to the download configuration screen. You can enter one or multiple email addresses that should receive a notification specifically when that item is purchased. This decentralizes the notification process, making it highly effective for stores operating on a marketplace or departmental model. It works seamlessly with existing ecommerce workflows to ensure zero delay in alert delivery.
Standardized Email Templates
Per Product Notifications uses the core email settings already configured in your WordPress dashboard. The emails sent to secondary recipients are identical to the admin purchase receipts defined in Downloads → Settings → Emails. This ensures brand consistency and professional communication across all notification types without requiring additional template design or complex setup steps.
Vendor and Partner Integration
This addon is ideal for stores that host products from external developers or guest contributors. By adding the contributor’s email to their specific product, they receive instant verification of successful sales. It fosters transparency between the store owner and third-party partners while reducing the administrative burden of manual reporting or checking logs for individual item performance.
Pricing
Retail pricing for the official addon is typically tied to annual subscriptions within the Easy Digital Downloads ecosystem. WPExclusive members access it as part of their comprehensive plan, removing the need for individual site licenses.
| Plan | Price | Sites | Includes |
|---|---|---|---|
| Individual Addon Retail | Varies via EDD Pass | 1-5 Sites | Support & Updates |
| WPExclusive Membership | From $9.99/month | Unlimited | Per Product Notifications + full library |
For developers managing multiple sites, a WPExclusive membership covers Per Product Notifications plus hundreds of other plugins and themes, which is usually more cost-effective than a single premium license.
Latest Version
The current version is 1.2.5. The plugin receives regular updates to maintain compatibility with the core Easy Digital Downloads engine and the latest WordPress releases. WPExclusive updates plugin files promptly after each developer release to ensure members have access to the most stable and secure code.
How to Install
- Download the Per Product Notifications .zip from your WPExclusive member account
- In WordPress: Plugins → Add New → Upload Plugin
- Select the .zip and click Install Now → Activate
- Navigate to Downloads → All Downloads and edit a specific product
- Locate the “Per Product Notifications” box and enter the desired email addresses
Use Cases
Managing Multi-Author Marketplace Alerts
For websites featuring products from various authors, Per Product Notifications allows each author to receive their own sale alerts. This increases trust and ensures authors are immediately aware when their content is performing well within your ecommerce platform.
Project Tracking for Professional Services
If you sell different services as digital products, you can route notifications to the specific manager or developer responsible for fulfilling that service. This eliminates communication bottlenecks and speeds up project kickoff times by putting purchase data directly in the hands of the person doing the work.
Agencies and Developers Managing Multiple Client Sites
Developers building complex stores for clients can use this plugin to set up client-specific notification routing. Accessing this via WPExclusive allows agencies to deploy the addon across unlimited client sites without incurring a per-site license cost from the vendor.
vs Alternatives
| Feature | Per Product Notifications | EDD Slack Addon | WPfomify EDD |
|---|---|---|---|
| Notification Channel | Slack | Live Popups | |
| Per Product Logic | ✅ Yes | ✅ Yes | ✅ Yes |
| Easy Setup | ✅ Yes | ⚠️ Moderate | ⚠️ Moderate |
| Available on WPExclusive | ✅ Yes | ✅ Yes | ❌ |
Browse the full ecommerce plugins on WPExclusive →
Pros and Cons
✅ Strengths
- Zero configuration needed beyond adding an email address
- Maintains core branding by utilizing existing EDD email templates
- Supports multiple recipients per product separated by commas
⚠️ Limitations
- Does not allow for unique email content per product, it mirrors the admin receipt
- Requires the core Easy Digital Downloads plugin to be active
- Developer auto-updates require an active license key. WPExclusive publishes updates manually when new versions are released.
Is EDD Per Product Notifications Addon GPL Licensed?
Yes. EDD Per Product Notifications Addon is distributed under the GNU General Public License (GPL), the same license that governs WordPress itself. GPL gives any user the legal right to use, study, share, and redistribute the software. This is the legal framework that makes WPExclusive’s membership model possible.
WPExclusive distributes 100% original, unmodified files, the same release the developer publishes. No injected code, no alterations, and no security risks for your store.
Get EDD Per Product Notifications Addon on WPExclusive
WPExclusive membership starts at $9.99/month, $87/year, or $149 lifetime, giving you EDD Per Product Notifications Addon plus every plugin and theme in the library, on unlimited sites.
Explore the full Easy Digital Downloads collection → or browse all WordPress plugins →
Frequently Asked Questions
What does EDD Per Product Notifications Addon do?
EDD Per Product Notifications Addon is an ecommerce plugin used to send purchase alerts to specific email addresses based on individual product sales. Per Product Notifications helps store owners notify vendors, partners, or team members automatically when their specific items are sold.
Is EDD Per Product Notifications Addon free?
The addon is a premium extension. While not available for free on the official site, you can access the full version via a WPExclusive membership starting from $9.99/month.
What is the latest version of EDD Per Product Notifications Addon?
The current version is 1.2.5. The plugin is actively maintained, and WPExclusive members always receive the most current release as soon as it is available.
How much does EDD Per Product Notifications Addon cost?
Retail pricing is usually included in premium EDD bundles. Via WPExclusive, it is included in membership plans from $9.99/month, covering unlimited sites and the entire library.
Is it legal to use EDD Per Product Notifications Addon via WPExclusive?
The plugin is GPL licensed, which explicitly permits redistribution. WPExclusive provides original, unmodified files, operating fully within GPL legal terms.
Can I send notifications to multiple people for one product?
Yes, Per Product Notifications allows you to add multiple email addresses for a single download. All addresses listed in the plugin meta box will receive the purchase receipt instantly.
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