Ninja Forms Webhooks is a specialized extension designed to send WordPress form submissions to any external URL, API, or custom endpoint in real time. It allows developers and site owners to bridge the gap between their website and any third-party service that supports HTTP requests. Connect your forms to virtually any system without writing custom code or paying for intermediary subscription services.
WPExclusive members get access to Webhooks as part of a full plugin and theme library — plans from $9.99/month. See the full Ninja Forms collection →
What Is Ninja Forms Webhooks?
Ninja Forms Webhooks is developed by Ninja Forms and is an automation plugin for WordPress. It belongs to the automation category on WPExclusive, alongside other tools for workflow management and data synchronization.
The plugin solves the problem of missing official integrations by providing a universal way to ship data to any service that accepts GET or POST requests. It is built for users who want to avoid the recurring costs of third-party relay services like Zapier while maintaining direct control over their data payloads.
Ninja Forms Webhooks Features
The feature set is built around providing a flexible, code-free interface for mapping form data to external API requirements.
Request Methods and Formatting
The extension provides full support for both GET and POST request methods, ensuring compatibility with virtually any receiving endpoint. For modern REST APIs, Webhooks includes a dedicated option to encode arguments as a structured JSON string. This ensures that the receiving server receives a clean, predictable payload that it can parse and act upon immediately without additional transformation steps.
Dynamic Field Mapping
Users can map individual form fields to specific parameters using a simple key-value interface known as the ARGS settings. By utilizing the built-in Ninja Forms merge tag system, you can point and click to assign form submission data to the exact keys required by your external service. This allows for precise data delivery to automated workflows and internal databases.
Real-Time Multi-Endpoint Delivery
Data delivery occurs the instant a user clicks the submit button, with no batching, cron jobs, or background processing delays. You can also add multiple Webhooks actions to a single form. This allows a single submission to update a CRM, notify a Slack channel via its API, and trigger a serverless function simultaneously without any cross-interference.
Pricing
The extension is available as an individual purchase or as part of the Elite membership. Check current pricing on the Webhooks sales page — WPExclusive members access it as part of their plan.
| Plan | Price | Sites | Includes |
|---|---|---|---|
| Elite Plan | $499/year | Unlimited | All Extensions |
| Single Extension | $49/year | 1 Site | Webhooks Only |
| WPExclusive Membership | From $9.99/month | Unlimited | Webhooks + full library |
For developers managing multiple sites, a WPExclusive membership covers Webhooks plus hundreds of other plugins and themes — usually less than one premium license.
Latest Version
The plugin receives regular updates to ensure compatibility with the core Ninja Forms framework and modern WordPress environments. WPExclusive updates plugin files promptly after each release, ensuring you have the latest security patches and features.
How to Install
- Download the Webhooks .zip from your WPExclusive member account
- In WordPress: Plugins → Add New → Upload Plugin
- Select the .zip and click Install Now → Activate
- Open your form and go to the Emails & Actions tab
- Click the (+) icon and select the Webhooks action to begin configuration
Use Cases
Feeding Internal Databases or CRMs
Push contact form submissions directly to a proprietary system or internal database that lacks a dedicated WordPress plugin. Use automation to map user data to custom business tools without manual entry.
Triggering Serverless Functions
Fire AWS Lambda functions or Cloudflare Workers immediately upon form submission. This is highly effective for running custom backend logic, such as complex calculations or third-party SMS notifications, that should happen outside of the WordPress environment.
Real-Time Team Notifications
Send data directly to communication platforms like Slack or Discord using their webhook endpoints. This enables teams to respond to inquiries or support tickets the moment they are generated on the site.
Agencies and Developers Managing Multiple Client Sites
Agencies can standardize their data export process across dozens of clients using a single flexible tool. WPExclusive provides the most cost-effective way to deploy this functionality across an entire client portfolio.
vs Alternatives
| Feature | Webhooks | Zapier Integration |
|---|---|---|
| Type | Direct HTTP | Third-party Relay |
| JSON Support | ✅ Built-in | ✅ Yes |
| Recurring Cost | ❌ No | ✅ Monthly Fees |
| Starting Price | $49/year | $0 – $20+/mo |
| Available on WPExclusive | ✅ Yes | No |
Browse the full automation plugins on WPExclusive →
Pros and Cons
✅ Strengths
- Direct peer-to-peer connection eliminates the need for expensive intermediary services
- Supports complex data structures through the JSON encoding option
- Visual merge tag picker makes field mapping accessible to non-developers
⚠️ Limitations
- Requires the receiving end to have an active HTTP endpoint and documentation
- Troubleshooting requires some knowledge of HTTP response codes and headers
- Developer auto-updates require an active license key. WPExclusive publishes updates manually when new versions are released.
Is Ninja Forms Webhooks GPL Licensed?
Yes. Ninja Forms Webhooks is distributed under the GNU General Public License (GPL) — the same license that governs WordPress itself. GPL gives any user the legal right to use, study, share, and redistribute the software. This is the legal framework that makes WPExclusive’s membership model possible.
WPExclusive distributes 100% original, unmodified files — the same release the developer publishes. No injected code, no alterations, no security risks.
Get Ninja Forms Webhooks on WPExclusive
WPExclusive membership starts at $9.99/month, $87/year, or $149 lifetime — giving you Ninja Forms Webhooks plus every plugin and theme in the library, on unlimited sites.
Explore the full Ninja Forms collection → or browse all WordPress plugins →
Frequently Asked Questions
What does Ninja Forms Webhooks do?
Ninja Forms Webhooks is an automation extension that sends form data to external URLs. It allows Webhooks to transmit submission details to custom APIs, CRMs, or serverless functions instantly.
Is Ninja Forms Webhooks free?
This is a premium extension. While Ninja Forms has a free core version, Webhooks is a paid add-on available via WPExclusive in plans starting from $9.99/month.
What is the latest version of Ninja Forms Webhooks?
The plugin is actively maintained — WPExclusive members always receive the most current release as soon as it is verified and uploaded.
How much does Ninja Forms Webhooks cost?
The retail price is approximately $49/year for a single site. Via WPExclusive, it is included in plans from $9.99/month.
Is it legal to use Ninja Forms Webhooks via WPExclusive?
The plugin is GPL licensed, which explicitly permits redistribution. WPExclusive provides original, unmodified files — fully within GPL terms.
Can I send data to more than one URL?
Yes, Webhooks allows you to add multiple separate action instances to a single form. Each instance can target a different URL with its own unique field mapping and request method.
