Funnelkit – Free is a comprehensive sales funnel builder for WordPress that allows store owners to create high-converting WooCommerce checkout pages, lead generation layouts, and custom order confirmation steps. Over 39,415 WooCommerce stores use the platform to increase average order value and reduce cart abandonment through optimized user journeys. The plugin provides a flexible alternative to expensive SaaS funnel builders by keeping all data and design within the WordPress ecosystem.
WPExclusive members get access to FunnelKit as part of a full plugin and theme library — plans from $9.99/month. See the full FunnelKit collection →
What Is Funnelkit – Free?
Funnelkit – Free is developed by FunnelKit and is a funnels plugin for WordPress. Formerly known as WooFunnels, it has established itself as a leading solution for conversion optimization in the funnels category on WPExclusive, alongside other tools for ecommerce growth.
The plugin solves the problem of rigid, bland WooCommerce checkout pages that lead to high bounce rates. It is designed for ecommerce store owners, course creators, and digital marketers who want to guide prospects through a structured path from lead magnet to final purchase.
Funnelkit – Free Features
The core feature set is built around providing a highly optimized checkout experience and modular funnel steps that integrate with popular page builders.
Optimized Checkout Page Builder
FunnelKit allows you to replace the standard WooCommerce checkout with conversion-optimized templates. These templates include built-in trust seals, product guarantees, and customer reviews to reassure buyers. You can provide a clear cost breakdown with shipping charges and itemized totals to improve transparency during the ecommerce checkout process.
Flexible Field Editor
The advanced checkout field editor gives you total control over the information you collect. Unlike basic editors that only allow reordering, this system lets you create custom sections and drag-and-drop fields. You can remove unnecessary fields to reduce friction or add specific radio boxes and checkboxes for extra data collection.
Lead Capture and Opt-in Pages
Beyond the checkout, FunnelKit provides minimalist templates for squeeze pages and lead generation. It supports two-step opt-in pop-ups and lightboxes to maximize conversions. These pages help turn visitors into leads before they ever reach the sales or landing page stages of your funnel.
Performance Analytics Dashboard
The plugin includes a bird’s eye view of your funnel health directly inside the WordPress dashboard. You can track the total number of contacts, orders, and revenue generated per contact. The leaderboard feature displays your best-performing pages, allowing you to see what is working in real-time without external tracking scripts.
Pricing
Check current pricing on the FunnelKit sales page — WPExclusive members access it as part of their plan. While the Lite version is free on the repository, Pro features like one-click upsells and A/B testing usually involve significant annual costs.
| Plan | Price | Sites | Includes |
|---|---|---|---|
| FunnelKit Pro | From $99.50/year | 1 Site | Upsells & A/B Testing |
| WPExclusive Membership | From $9.99/month | Unlimited | FunnelKit + full library |
For developers managing multiple sites, a WPExclusive membership covers FunnelKit plus hundreds of other plugins and themes — usually less than one premium license.
Latest Version
The current version is 3.14.0. The plugin receives regular updates to maintain compatibility with the latest versions of WordPress and WooCommerce. WPExclusive updates plugin files promptly after each release.
How to Install
- Download the FunnelKit .zip from your WPExclusive member account
- In WordPress: Plugins → Add New → Upload Plugin
- Select the .zip and click Install Now → Activate
- Navigate to FunnelKit -> Funnels in the sidebar
- Select a pre-built template to start creating your first funnel
Use Cases
Course Creators and Digital Coaches
Coaches use FunnelKit to build lead generation funnels that offer free ebooks or webinars. This guides students toward a one-page checkout where they can purchase premium courses or coaching calls with zero distractions.
WooCommerce Product Launches
When launching a new physical product, store owners create dedicated landing pages instead of using the standard product catalog. This reduces exit points and focuses the user entirely on the benefits of the new item and its custom checkout process.
Lead Generation for Service Businesses
Agencies and service providers use the opt-in page templates to capture client information. By using the two-step opt-in lightbox, they increase the psychological commitment of the lead, resulting in higher quality prospects.
Agencies and Developers Managing Multiple Client Sites
Developers use FunnelKit to provide high-end marketing features for clients without the overhead of monthly SaaS subscriptions. A single WPExclusive membership allows the deployment of these conversion tools across an entire client portfolio.
vs Alternatives
| Feature | FunnelKit | CartFlows Pro | WPFunnels Pro |
|---|---|---|---|
| Integration | Deep Elementor/Divi | Elementor Focused | Canvas Based Builder |
| Field Editor | Advanced Grid Layout | Basic Reordering | Visual Canvas |
| Starting Price | Free / $99.50 | $79+ | $97+ |
| Available on WPExclusive | ✅ Yes | ✅ Yes | ✅ Yes |
Browse the full funnels plugins on WPExclusive →
Pros and Cons
✅ Strengths
- Highly flexible checkout field editor that supports custom sections and drag-and-drop
- Deep integration with major page builders like Elementor, Divi, Gutenberg, and Oxygen
- Real-time dashboard providing revenue per contact and detailed funnel analytics
- Mobile-responsive templates designed specifically for high-conversion ecommerce steps
⚠️ Limitations
- Advanced features like one-click upsells and Order Bumps require the Pro version
- Requires WooCommerce to be installed and active for most core checkout features
- Developer auto-updates require an active license key. WPExclusive publishes updates manually when new versions are released.
Is Funnelkit – Free GPL Licensed?
Yes. Funnelkit – Free is distributed under the GNU General Public License (GPL) — the same license that governs WordPress itself. GPL gives any user the legal right to use, study, share, and redistribute the software. This is the legal framework that makes WPExclusive’s membership model possible.
WPExclusive distributes 100% original, unmodified files — the same release the developer publishes. No injected code, no alterations, no security risks.
Get Funnelkit – Free on WPExclusive
WPExclusive membership starts at $9.99/month, $87/year, or $149 lifetime — giving you Funnelkit – Free plus every plugin and theme in the library, on unlimited sites.
Explore the full FunnelKit collection → or browse all WordPress plugins →
Frequently Asked Questions
What does Funnelkit – Free do?
Funnelkit – Free is a funnel building plugin that allows users to create custom WooCommerce checkout pages and sales journeys. FunnelKit helps increase conversions by eliminating distractions and providing optimized templates for ہر step of the buying process.
Is Funnelkit – Free free?
A Lite version is available for free with basic funnel and checkout features. Premium features like rule-based order bumps and one-click upsells require a Pro license or a WPExclusive membership starting at $9.99/month.
What is the latest version of Funnelkit – Free?
The current version is 3.14.0. FunnelKit is actively maintained — WPExclusive members always receive the most current release.
How much does Funnelkit – Free cost?
Retail pricing for the Pro version starts at $99.50 per year. Via WPExclusive, it is included in plans from $9.99/month.
Is it legal to use Funnelkit – Free via WPExclusive?
The plugin is GPL licensed, which explicitly permits redistribution. WPExclusive provides original, unmodified files — fully within GPL terms.
What are the best alternatives to Funnelkit – Free?
CartFlows Pro and WPFunnels Pro are the primary alternatives to FunnelKit. All are available on WPExclusive within the same membership.
