EDD Custom Prices Addon is an extension for Easy Digital Downloads that allows customers to enter a pay-what-you-want price for digital products. Over 50,000 businesses use the core platform to power digital stores. This specific addon is an ideal solution for charitable organizations, non-profit projects, or developers seeking donation-based revenue.
WPExclusive members get access to Custom Prices as part of a full plugin and theme library — plans from $9.99/month. See the full Easy Digital Downloads collection →
What Is EDD Custom Prices Addon?
EDD Custom Prices Addon is developed by Easy Digital Downloads and is an ecommerce plugin for WordPress. It belongs to the ecommerce category on WPExclusive, alongside other tools for digital storefront management.
The plugin solves the restriction of fixed-price digital goods by enabling a user-defined price field on checkout pages. It is specifically built for creators who want to offer flexible pricing or collect donations for their downloads.
EDD Custom Prices Addon Features
The feature set is built around giving store owners granular control over how flexible pricing appears and functions on a per-product basis.
Pay-What-You-Want Functionality
Custom Prices adds a new option to the Download Configuration area under pricing options. When enabled, a text input replaces or accompanies the standard purchase button, allowing users to type their own amount. This is highly effective for ecommerce stores running promotional campaigns or tip-based models.
Minimum Price Requirements
While the plugin allows user-defined amounts, it also provides a safeguard via minimum price settings. Store owners can specify a floor price that must be met before a customer can complete the checkout. This prevents transactions that do not cover processing fees while still maintaining the flexibility of a custom price field.
Integration with Core Extensions
The addon works with major Easy Digital Downloads extensions. If Recurring Payments is active, the custom price entered by the user becomes the recurring subscription amount. It also supports variable pricing, letting you enable custom inputs for specific price levels rather than the entire product.
Pricing
Check current pricing on the Custom Prices sales page — WPExclusive members access it as part of their plan.
| Plan | Price | Sites | Includes |
|---|---|---|---|
| Standard Extension | Varies (Part of Pass) | Single/Multi | Plugin + Support |
| WPExclusive Membership | From $9.99/month | Unlimited | Custom Prices + full library |
For developers managing multiple sites, a WPExclusive membership covers Custom Prices plus hundreds of other plugins and themes — usually less than one premium license.
Latest Version
The plugin receives regular updates to maintain compatibility with WordPress 5.8+ and EDD 3.2.12+. WPExclusive updates plugin files promptly after each release.
How to Install
- Download the Custom Prices .zip from your WPExclusive member account
- In WordPress: Plugins → Add New → Upload Plugin
- Select the .zip and click Install Now → Activate
- Navigate to the Download Edit screen for your chosen product
- Check “Enable custom pricing” under the pricing options tab
Use Cases
Non-Profit and Charitable Donations
Organizations can use this to collect donations by creating a digital “gift” item. By linking to the ecommerce category, they can manage donors as customers while allowing them to contribute any amount they choose.
Pay-What-You-Want Software Releases
Independent developers can release beta software or creative assets using a pay-what-you-want model. This allows for wider distribution while leaving the door open for financial support from the community.
Agencies and Developers Managing Multiple Client Sites
Agencies building complex digital marketplaces can implement flexible pricing for various vendors. Using WPExclusive allows agencies to deploy this addon across multiple client projects without individual license management bottlenecks.
Pros and Cons
✅ Strengths
- Simple toggle to enable custom prices on any existing product
- Full compatibility with variable pricing and recurring subscriptions
- Mandatory minimum amount settings to protect profit margins
⚠️ Limitations
- Frontend Submissions (FES) vendors cannot currently enable this themselves without admin intervention
- Requires the core Easy Digital Downloads plugin to be installed first
- Developer auto-updates require an active license key. WPExclusive publishes updates manually when new versions are released.
Is EDD Custom Prices Addon GPL Licensed?
Yes. EDD Custom Prices Addon is distributed under the GNU General Public License (GPL) — the same license that governs WordPress itself. GPL gives any user the legal right to use, study, share, and redistribute the software. This is the legal framework that makes WPExclusive’s membership model possible.
WPExclusive distributes 100% original, unmodified files — the same release the developer publishes. No injected code, no alterations, no security risks.
Get EDD Custom Prices Addon on WPExclusive
WPExclusive membership starts at $9.99/month, $87/year, or $149 lifetime — giving you EDD Custom Prices Addon plus every plugin and theme in the library, on unlimited sites.
Explore the full Easy Digital Downloads collection → or browse all WordPress plugins →
Frequently Asked Questions
What does EDD Custom Prices Addon do?
EDD Custom Prices Addon is an extension that adds a pay-what-you-want option to digital downloads. Custom Prices allows customers to enter their own payment amount, which is perfect for donations or flexible pricing strategies.
Is EDD Custom Prices Addon free?
No, this is a premium extension. While the core EDD plugin is free, Custom Prices requires a purchase or a WPExclusive membership starting from $9.99/month.
What is the latest version of EDD Custom Prices Addon?
The plugin is actively maintained — WPExclusive members always receive the most current release, such as version 1.5.11 or newer.
How much does EDD Custom Prices Addon cost?
Retail pricing is typically included in EDD passes which can cost hundreds of dollars annually. Via WPExclusive, it is included in plans from $9.99/month.
Is it legal to use EDD Custom Prices Addon via WPExclusive?
The plugin is GPL licensed, which explicitly permits redistribution. WPExclusive provides original, unmodified files — fully within GPL terms.
Can I set a minimum price with EDD Custom Prices Addon?
Yes, Custom Prices allows you to set an optional minimum amount for each product to ensure you cover transaction costs or base product value.
