Directorist – Mailchimp Integration is an intuitive, user-friendly, and reliable solution that renders a solid connection between the Directorist plugin and Mailchimp email marketing software. It helps directory owners automate lead generation by capturing subscriber data directly from sign-up and contact forms. This integration ensures your marketing list grows alongside your directory traffic without manual data entry.
WPExclusive members get access to Mailchimp Integration as part of a full plugin and theme library, with plans starting from $9.99/month. See the full Directorist Extensions collection →
What Is Directorist – Mailchimp Integration?
Directorist – Mailchimp Integration is developed by Directorist Extensions and is a directory extension plugin for WordPress. It belongs to the directory category on WPExclusive, alongside other tools for building professional listing sites. The extension bridges the gap between your listing database and your email marketing campaigns.
It solves the problem of disconnected user data by automatically syncing new registrants to your Mailchimp audiences. This is intended for directory administrators who want to nurture leads, send newsletters, and run automated email sequences for their listing owners and visitors.
Directorist – Mailchimp Integration Features
The Mailchimp Integration feature set is built around automating the subscriber journey and organizing your marketing data effectively.
Lead Capture and Automation
The extension allows you to collect emails during new user registration and when visitors use the contact listing owner form. This ensures every interaction on your site contributes to your marketing funnel. By automating list building, you can focus on directory management while the software populates your Mailchimp account in the background.
Campaign Management and Tracking
This integration makes it easy to track your email subscriber activities, including open rates and click-through rates. You can insert links, buttons, and attachments into your campaigns to drive users back to your directory listings. Use the integrated Mailchimp tools to create surveys or questionnaires and distribute them to your entire list in seconds.
List Organization and Cleanliness
The plugin enables you to create tags to organize recipients within an email list, which is essential for segmenting listing owners from regular visitors. It also supports email verification to avoid spamming and keep your subscriber list healthy. You can create templates, duplicate previous emails, and reuse existing content for different audience segments without technical knowledge of HTML or encoding.
Pricing
Official pricing for the retail version of the extension starts at $29 per year for a single site. WPExclusive members access it as part of their fixed-price plan.
| Plan | Price | Sites | Includes |
|---|---|---|---|
| Single Site | $29/year | 1 Site | 1 Year Support/Updates |
| Up to 5 Sites | $49/year | 5 Sites | 1 Year Support/Updates |
| Unlimited Sites | $89/year | Unlimited | 1 Year Support/Updates |
| WPExclusive Membership | From $9.99/month | Unlimited | Mailchimp Integration + full library |
For developers managing multiple sites, a WPExclusive membership covers Mailchimp Integration plus hundreds of other plugins and themes, usually for less than the cost of one premium license.
Latest Version
The current version is 2.2. The plugin receives regular updates to maintain compatibility with WordPress 5.0+ and PHP 7+. WPExclusive updates plugin files promptly after each developer release.
How to Install
- Download the Mailchimp Integration .zip from your WPExclusive member account
- In WordPress: Plugins → Add New → Upload Plugin
- Select the .zip and click Install Now → Activate
- Navigate to Directorist Settings and find the Mailchimp Integration tab to connect your API key
- Configure your list settings for registration and contact forms
Use Cases
Automating Newsletters for Listing Owners
When a business owner registers a new listing on your directory site, they are automatically added to your Mailchimp list. You can then trigger automated welcome emails or send monthly updates about directory performance.
Building a Lead Database from Visitor Inquiries
Every time a visitor uses the ‘contact listing owner’ form, the plugin captures their email. This allows you to build a massive database of users interested in your directory’s niche, which you can later monetize through targeted email marketing.
Agencies and Developers Managing Multiple Client Sites
Developers using WPExclusive can deploy this integration across multiple client directory projects without per-site license fees. This allows agencies to offer premium marketing automation as a standard feature for every directory they build.
Pros and Cons
✅ Strengths
- Seamless sync between registration forms and Mailchimp audiences
- Intuitive tagging for better subscriber organization
- Low technical barrier even for users with zero coding knowledge
- Supports lead tracking for both sign-ups and contact forms
⚠️ Limitations
- Requires a Mailchimp account (free or paid) to function
- Specific to the Directorist ecosystem and cannot be used with other directory plugins
- Developer auto-updates require an active license key. WPExclusive publishes updates manually when new versions are released.
Is Directorist – Mailchimp Integration GPL Licensed?
Yes. Directorist – Mailchimp Integration is distributed under the GNU General Public License (GPL), which is the same license that governs WordPress itself. GPL gives any user the legal right to use, study, share, and redistribute the software. This is the legal framework that makes WPExclusive’s membership model possible.
WPExclusive distributes 100% original, unmodified files, the same release the developer publishes. No injected code, no alterations, and no security risks for your directory platform.
Get Directorist – Mailchimp Integration on WPExclusive
WPExclusive membership starts at $9.99/month, $87/year, or $149 lifetime. This gives you Directorist – Mailchimp Integration plus every plugin and theme in the library, on unlimited sites for your personal or agency projects.
Explore the full Directorist Extensions collection → or browse all WordPress plugins →
Frequently Asked Questions
What does Directorist – Mailchimp Integration do?
Directorist – Mailchimp Integration is a directory extension used to connect your listing site with Mailchimp automation. It automatically syncs users who register or use contact forms to your email marketing lists, helping you grow your directory business with more leads.
Is Directorist – Mailchimp Integration free?
No, it is a premium extension. While there is no standalone free version, you can access it via WPExclusive from $9.99/month, which includes the entire library of premium WordPress tools.
What is the latest version of Directorist – Mailchimp Integration?
The current version is 2.2. The plugin is actively maintained by the vendor, and WPExclusive members always receive the most current release shortly after it is published.
How much does Directorist – Mailchimp Integration cost?
Retail pricing starts at $29 for a single site and goes up to $89 for unlimited sites. Via WPExclusive, it is included in subscription plans from $9.99/month.
Is it legal to use Directorist – Mailchimp Integration via WPExclusive?
The plugin is GPL licensed, which explicitly permits redistribution. WPExclusive provides original, unmodified files directly from the vendor, operating fully within GPL legal terms.
Does this extension support registration forms?
Yes, Mailchimp Integration captures email addresses directly when new users sign up on your directory, allowing you to segment them into specific Mailchimp audiences automatically.
