SUMO Reward Points – WooCommerce Reward System is a complete loyalty program that enables store owners to award points for purchases, referrals, and social actions. With over 7,016 sales on CodeCanyon, it provides a highly comprehensive points management framework for digital storefronts. This tool is essential for WordPress developers building customer retention systems without custom coding complex logic.
WPExclusive members get access to SUMO Reward Points – WooCommerce Reward System as part of a full plugin and theme library — plans from $9.99/month. See the full CodeCanyon WooCommerce collection →
What Is SUMO Reward Points – WooCommerce Reward System?
SUMO Reward Points – WooCommerce Reward System is developed by CodeCanyon WooCommerce and is a loyalty plugin for WordPress. Launched over 12 years ago, it has grown into a mature ecosystem for managing customer incentives on the marketplace. It belongs to the ecommerce category on WPExclusive, alongside other tools for storefront optimization and revenue growth.
The plugin solves the problem of low customer lifetime value by incentivizing repeat purchases through a digital currency system. It is designed for online retailers who need granular control over how points are earned and redeemed at the product, category, or site-wide level.
SUMO Reward Points – WooCommerce Reward System Features
The system provides a multi-layered approach to rewards, moving beyond simple purchase incentives to include social and referral triggers.
Earning Mechanisms and Point Triggers
Customers can earn rewards through various actions including account sign-ups, writing product reviews, and daily logins. The plugin supports specific triggers for social promotions on platforms like Facebook, Twitter, and VK. Admin users can set earning rules for WordPress ecommerce plugins at the product or category level, using either fixed point values or a percentage of the purchase price.
Referral and Social Engagement
The referral system includes a “Refer a Friend” feature that generates unique links for members to share. You can reward both the referrer and the referred person once specific criteria, such as a successful first purchase, are met. It also includes WhatsApp share integration and social icons that can be placed on specific pages to drive engagement through rewarded interactions.
Advanced Redemption Logic
Redemption features allow users to pay for orders using their accumulated balance through a dedicated Reward Points Payment Gateway. You can set minimum points required for first-time redemption, maximum discount thresholds for orders, and point expiry dates to create urgency. The system also supports a nominate feature, allowing customers to donate their earned points to a charity or another member.
Member Levels and Automation
The member level feature enables you to create tiers where users earn higher percentages of points as they move up. Automatic updates allow for points to be revised based on order status changes, ensuring accuracy if an order is refunded or canceled. For large stores, the import/export functionality via CSV makes it easy to migrate user balances and manage bulk gift voucher creation.
Pricing
The retail price for a regular license on CodeCanyon is $49, which includes six months of support and lifetime updates for a single site. An extended license is available at $490 for cases where the end product is sold to users. WPExclusive members access it as part of their plan without per-site limitations.
| Plan | Price | Sites | Includes |
|---|---|---|---|
| Regular License | $49 | 1 Site | 6 Months Support |
| Extended License | $490 | 1 Site | Commercial Usage |
| WPExclusive Membership | From $9.99/month | Unlimited | SUMO Reward Points + full library |
For developers managing multiple sites, a WPExclusive membership covers SUMO Reward Points plus hundreds of other plugins and themes — usually less than one premium license.
SUMO Reward Points – WooCommerce Reward System – Latest Version
The current version is 32.3.0. This release included a new option to restrict awarding points when the order total becomes zero and improvements to email content rendering. WPExclusive updates plugin files promptly after each release.
How to Install?
- Download the SUMO Reward Points – WooCommerce Reward System .zip from your WPExclusive member account
- In WordPress: Plugins → Add New → Upload Plugin
- Select the .zip and click Install Now → Activate
- Navigate to the Reward System settings tab in your WordPress dashboard to configure points-to-currency conversion rates
- Enable coupons in WooCommerce settings as the plugin requires this core functionality to apply point-based discounts
SUMO Reward Points – WooCommerce Reward System Use Cases
Retailers Launching a Referral Network
Shop owners use the referral module to turn existing customers into brand advocates. By offering points for every successful friend referral, stores see a direct increase in new customer acquisition through WordPress ecommerce plugins. The outcome is a self-sustaining marketing loop with lower costs than paid advertising.
Niche Communities Encouraging Content Creation
Site administrators use the product review reward tiers to build social proof on their product pages. Users are rewarded with points for providing feedback or sharing products on social media, which directly improves SEO and conversion rates. This creates a highly engaged community that is incentivized to contribute high-quality content.
Subscription Services Reducing Churn
By integrating with subscription setups, businesses reward users for consistent renewals and long-term membership. The plugin can award bonus points on the third or sixth successful renewal, creating a tangible reason for customers to stay subscribed. This strategy effectively reduces churn rates for membership-based commercial sites.
Agencies and Developers Managing Multiple Client Sites
Development agencies deploy the plugin to build custom loyalty structures for various client niches without writing bespoke code. A WPExclusive membership eliminates per-site licensing costs, allowing agencies to include a full loyalty system in their standard ecommerce package for all clients.
SUMO Reward Points – WooCommerce Reward System vs Alternatives
| Feature | SUMO Reward Points | Advanced Coupons |
|---|---|---|
| Referral System | Native Integrated | Add-on Required |
| Point Expiry Logic | Included | Limited |
| Social Rewards | Built-in | ❌ No |
| Starting Price | $49 | $59+ |
| Available on WPExclusive | ✅ Yes | ❌ No |
Browse the full ecommerce plugins on WPExclusive →
Pros and Cons
✅ Strengths
- Supports multiple earning triggers including reviews, sign-ups, and social shares
- Deep integration with WooCommerce core coupon logic for maximum compatibility
- Provides a built-in referral system including social sharing buttons
- Highly granular control at product, category, and global levels
- Includes a nominee feature for points donation and charity support
⚠️ Limitations
- The interface has a steep learning curve due to the sheer number of settings
- Requires WooCommerce coupons to be globally enabled to function
- Developer auto-updates require an active license key. WPExclusive publishes updates manually when new versions are released.
Is SUMO Reward Points – WooCommerce Reward System GPL Licensed?
Yes. SUMO Reward Points – WooCommerce Reward System is distributed under the GNU General Public License (GPL) — the same license that governs WordPress itself. GPL gives any user the legal right to use, study, share, and redistribute the software. This is the legal framework that makes WPExclusive’s membership model possible.
WPExclusive distributes 100% original, unmodified files — the same release the developer publishes. No injected code, no alterations, no security risks.
Get SUMO Reward Points – WooCommerce Reward System on WPExclusive
WPExclusive membership starts at $9.99/month, $87/year, or $149 lifetime — giving you SUMO Reward Points – WooCommerce Reward System plus every plugin and theme in the library, on unlimited sites.
Explore the full CodeCanyon WooCommerce collection → or browse all WordPress plugins →
Frequently Asked Questions
What does SUMO Reward Points – WooCommerce Reward System do?
SUMO Reward Points – WooCommerce Reward System provides a loyalty infrastructure for online stores to reward customers for actions like purchasing, referring friends, and leaving reviews. It creates a digital point system that can be redeemed for discounts at checkout. It is primarily for WooCommerce store owners who want to increase retention.
Is SUMO Reward Points – WooCommerce Reward System free?
This is a premium-only plugin with no limited free version available on WordPress.org. Via WPExclusive, it is included in membership plans from $9.99/month.
What is the latest version of SUMO Reward Points – WooCommerce Reward System?
The current version is 32.3.0. WPExclusive members always receive the most current release shortly after it is published by the developer.
How much does SUMO Reward Points – WooCommerce Reward System cost?
The retail price is $49 for a single-site license on CodeCanyon. Via WPExclusive, it is included in plans from $9.99/month for unlimited sites.
Is it legal to use SUMO Reward Points – WooCommerce Reward System via WPExclusive?
SUMO Reward Points – WooCommerce Reward System is GPL licensed, which explicitly permits redistribution. WPExclusive provides original, unmodified files — fully within GPL terms.
What are the best alternatives to SUMO Reward Points – WooCommerce Reward System?
The primary alternatives are Advanced Coupons and the official WooCommerce Points and Rewards extension. Both focus on customer incentives but differ in their social reward capabilities. All are available on WPExclusive within the same membership.
